E-Commerce Plush Maison

I developed an online store for the Parisian fashion house Maison Plush Paris in collaboration with Zaltsam Media. The task was ambitious: to create not just a e-commerce platform, but a digital space that reflects the brand’s exclusivity and builds trust among niche fashion enthusiasts. My approach as a developer and designer is all about details that drive results.

For me, UI/UX design isn’t just about aesthetics—it’s about convenience that fosters trust and, ultimately, boosts sales. Together with the marketing team at Zaltsam Media, we analyzed the audience: discerning clients who value both beauty and ease of use. I crafted a minimalist interface—clean lines, thoughtful typography, intuitive navigation. I added visual cues to enhance the premium feel and optimized loading speeds to remove any friction from the buying process.

Every detail—from button placement to smooth transitions—is designed to give shoppers a sense of control and satisfaction. It’s more than just comfort; it’s a trust-building tool. When a site looks expensive and performs flawlessly, people are more willing to buy. The result is an online store that not only captures the essence of Maison Plush but also turns visitors into customers.